Re-Brand and Campaigns for GRASSROOTS Branding Agency
For Grassroots Branding Agency, I spearheaded the Agencies re-brand., expanding logo variations, color palettes, type families and brand guidelines among other assets.
For client web stores and email marketing campaigns, I collaborated closely with the sales team to optimize conversions and increase revenue. This involved analyzing user behavior, refining site layouts, testing CTAs, and improving the overall user journey to boost engagement and sales.
